The story of ROAMER, the brand of high-quality Swiss watches, begins with the ideal of its pioneering founder, Fritz Meyer (1859-1926), to create a robust yet elegant watch, a precious accessory which everyone would love to own.
1923: The watch production soars to one million units a year and the company begins to produce its own cases to control the overall quality and to reduce its dependency on external suppliers.
1952: The company name is changed to that of its most successful brand, becoming ROAMER Watch Co. SA, under which the famous timepieces have been sold ever since.
2010: The success story of “Quality Time Made in Switzerland” continues and ROAMER presents further collection milestones to affirm its position as one of the most powerful Swiss watch brands in the medium price range. ROAMER is focused on the competitive price/performance ratio that is at the heart of its appeal to men and women who appreciate unique design and excellent craftsmanship made in Switzerland at a reasonable price – a commitment which has forged the brand’s identity and reputation.